For ten years, the CSPC has innovated the marketing mechanism, taken measures according to the product chain, perfected the sales pattern of bulk drugs, common drugs, new drugs and foreign trade, and extended the marketing network to the market terminals as well as the marketing terminals to the domestic and international markets. During the ten years, CSPC has established an omnidirectional marketing system. While unceasingly developing the commercial marketing system of penicillin series, cephalosporin series and Vc series, CSPC has set up the clinical sales system represented by NBP (NBP enters the high-end market through hospital academic promotion) and the OTC sales system (Guo Wei Kang health-care product directly enters the terminals like pharmacy, shopping mall and supermarkets).To the customers, CSPC always pursues the coprosperity, co-development and win-win.
For ten years, the CSPC staffs has transmitted their solemn promises and sincere concerns to the customers and human health of more than 30 domestic cities and provinces as well as more than a hundred countries and areas, through its 60 agencies on five continents of world and marketing network composed of 3000 marketing personnel. At present, CSPC has 30 product varieties, of which the sales volumes attain RMB 100 million, and the annual foreign exchange earnings amounts to 300 million US dollars. The comprehensive export strength ranks the first in the domestic pharmaceutical enterprises. Relying on its outstanding quality and good services, the CSPC has established longterm cooperation with numerous wellknown overseas MNC, such as Pfizer、GSK、Merck、 CocaCola、Pepsi Cola、BIOCHEMI, etc.
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